EXECUTIVE OVERVIEW
The pace of innovation proceeds at a fevered pitch, and companies in every industry are struggling to keep up. Products are awash in complexity, flush with sensors, electronics, and advanced software. These state-of-theart technologies deliver the intelligence and performance that is the hallmark of modern offerings, from highprecision jet engines to simpler home thermostats. Products need a full complement of capabilities today to stand out in a tsunami of smart, connected offerings.
As part of the journey, manufacturers are modernizing core business processes through digital transformation, including those related to engineering and product development. It’s no longer enough to build a great product with notable bells and whistles. In today’s landscape, companies must create the best product for the right audience and release it in the right timeframe, well ahead of potential competition. The new requirements up the ante for innovation and collaboration, demanding that product development organizations challenge long-standing engineering paradigms and explore how digitization and a new generation of design tools can improve traditional workflows among dispersed teams and external partners.
Engineering organizations that have long relied on standalone 3D modeling tools such as MCAD and ECAD are extending the digital thread to all corners of the design phase and throughout the entire product lifecycle. Enabled by the Cloud, there is a swing away from siloed systems and design practices that hamper easy model sharing and collaboration towards platforms that facilitate workflow across a multidisciplinary team of electrical,mechanical, and software engineers as well as with partners, suppliers, and customers. Companies need to embrace such multifunctional design platforms to establish a rich digital thread that connects myriad stakeholders in the process.
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CLOUD-ENABLED DIGITAL TRANSFORMATION OF PRODUCT DEVELOPMENT
