Introduction

We are in the midst of the fourth industrial revolution. Ninety-seven percent of businesses have joined the race to deliver connected customer experiences. Delivering these experiences requires more than just providing products and services in a timely manner. It requires creating organic connections with real people at every touchpoint of their journey.

As the world’s No. 1 customer relationship management (CRM) platform, Salesforce enables companies to seamlessly connect customer experiences across every touchpoint in the business: sales, service, marketing, and more.

The challenge many businesses face is how to connect Salesforce with their core systems and applications such as databases, enterprise resource planning (ERP) systems, and custom applications. Though every integration scenario is unique, there are several common requirements and issues that developers must resolve. This whitepaper describes the strategies, in the form of patterns, that many developers use to integrate with Salesforce.

To read full download the whitepaper:

Top 5 Salesforce integration patterns

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