EMBEDDED ANALYTICS CAN BE THE FOUNDATION OF SUCCESSFUL APPLICATIONS, AND DATA STORYTELLING IS NOW CRITICAL FOR BUSINESSES TODAY.
Are you sitting comfortably…?
Good, because great storytelling should hold your attention. It’s a fundamental human skill, but the concept of utilizing embedded analytics and data to tell stories is still new and evolving. Fully Drive Decision-Making understanding the benefits is essential to making the most of your analytics. Users need data and insights as much as application teams do. In fact, analytics has become an essential tool for users who wish to make the most informed Drive Decision-Making. Access to effective analytics is critical for many users, whether it be to share information through reports and visualizations to foster collaboration or broaden knowledge and insights across the wider organization.
Are you concerned your application is becoming irrelevant? Or losing value completely?
By embedding a layer of analytics into your application, you’ll be paving the way to delivering better results and stronger Drive Decision-Making. Data discovery is constantly on the rise, and organizations are striving to make the most out of analytics. When a story is told effectively, it sticks in the memory, and you experience it as though you’ve lived it yourself. Ensure your insights are heard acted upon by making them memorable and impactful through storytelling. However, that is not true in all cases. With too many charts and graphs, your story devolves into a pictogram. It becomes confusing because it lacks context connective tissue. Much of the art of data storytelling involves knowing when to use a chart or graph when to bring in hard numbers, a written section, or some other means of explanation. Data visualizations play a big role, but they rarely tell the whole story.
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DRIVE BETTER DECISION-MAKING WITH DATA STORYTELLING